Shopping is not just getting some goodies. It could become a fun activity with all the social connection and interaction. That’s why some people could be in the malls for hours without ever getting bored or tired. However, it is not that easy with online shopping where the human face-to-face…

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Must-have E-commerce Marketing Strategies To Win In 2019

E-commerce is changing rapidly. More and more businesses are jumping into the market with the hope of getting a piece of cake. Meanwhile, traditional marketing methods seemingly don’t help store owners get the outcome they want. In order to maintain your revenue number and make it bigger – whether or…

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Smart Header Bar

The most popular website eye-scanning pattern, F-shaped pattern, highlights that the primary optical area of a website where users first read is across the top of the web page — the header. This suggests that every online store owner must leverage on their website’s header. Important information or messages should…

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how to promote ecommerce website with zero budget

If you are like most aspiring eCommerce owners, you have a little to zero budget to spend on marketing. In fact, the inadequate budget is the second biggest marketing challenge for small online business owners. This precludes you to fully execute your ideas to promote your eCommerce website the way…

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Did you know that 80% of marketers report email as the strongest performing media channel? A well-excuted email campaign could help you generate more leads, increase the customers’ loyalty, and grow sales. Even if you are not any eCommerce merchant but a blogger, you could use the emails to communicate…

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holiday marketing ideas for small business

Online holiday shopping revenue is estimated to hit a massive 124.1 billion dollars this year, a 14.8% more than last year’s spending. That’s more reason for you get excited about the holidays. However, for small businesses with a relatively modest marketing budget, how can you compete with titan businesses with…

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People come and go, so does all the traffic that is flowing into your site. Visitors take a look at your site, browse some pages, but not a single conversion takes place. While traffic is essential, as businesses, your end goal is to convert visitors into paying customers. But, how?…

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Most successful black friday campaigns

There’s a circulating myth that Black Friday isn’t the shopping holiday it used to be. But with the $5.03 billion in online revenue last year, it’s still a firm fixture in consumers’ shopping calendar. Undeniably, Black Friday is a notable event both for online shoppers and eCommerce store owners alike. We…

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